AI agents that do the work — with you in command.
Scout qualifies, Closer pitches, Ledger books — autonomously, within guardrails you set. Money and compliance never move without your tap. The control room for Indian real estate.
Meera J. · 2 BHK · Wakad · Hot 86
Book a site visit — Sat 11 AM, Skyline Heights
Indian real-estate sales runs on guesswork
Developers and channel partners in India manage ₹-crore inventory over WhatsApp, shared Excels, and fragmented CRMs. The cost is double-bookings, missed leads, compliance risk, and dashboards that inform rather than act.
Stale Excel and WhatsApp relays
Your master inventory lives in a shared spreadsheet. Unit holds get messaged on WhatsApp. By the time a CP confirms a booking, two others have sold the same flat — double-bookings, angry buyers, refunds.
Every minute of slow response is a deal lost
Buyers in Pune and Bengaluru expect a callback in under five minutes. When your sales manager is in a site meeting, leads go cold. CRMs generate reports; they don't make the call.
Manual RERA and GST compliance is a liability
RERA requires accurate carpet-area disclosures and the 10 % booking cap. GST rates vary by unit value. One mis-step in a token receipt — even an honest typo — can trigger a regulatory notice.
40-report dashboards no one acts on
Your CRM sends a morning PDF with 40 charts. Nobody has 45 minutes before site visits. The insight that a premium-floor stack is going cold stays buried until your competitor undercuts you.
Agents do the work. You approve. It's logged and compliant.
A three-step loop that keeps your team in command while agents handle the repetitive, the real-time, and the compliance-critical.
Agents act within the guardrails you set
Scout qualifies every inbound lead — WhatsApp, portal, or walk-in — in under 30 seconds. Closer drafts the next best action: follow-up call, unit recommendation, or a counter-offer. Ledger assembles a booking docket. Each agent operates at the autonomy level you've configured — from "observe only" to "act and notify." Money and unit status never change without your explicit approval.
You approve, edit, or dismiss — every suggestion
Every agent suggestion surfaces as a card: a one-line action, the reasoning behind it, and three buttons — Approve, Edit, Dismiss. Edit opens an inline form; Dismiss logs the reason. Nothing executes silently. Your sales manager on a Pune site visit sees the queue on mobile and clears it with three taps. The audit trail is automatic.
Every action is logged, RERA-checked, and reversible
Before a booking is confirmed, Ledger runs the RERA checklist — ≤10 % token cap, carpet-area disclosure, GST line item. If a field fails, the booking is blocked until resolved, not just flagged. Every approval is timestamped and stored. If a CP firm disputes a hold, you can replay the exact sequence of events. Nothing is gone forever — holds expire cleanly, bookings unwind correctly.
Meet your six-agent fleet
Three agents are live today; three more are in controlled rollout. Each agent has a specific job, a defined autonomy ceiling, and a hard stop at the RERA and GST gates.
- SScoutLive
Qualifies every lead in under 30 seconds
- CCloserLive
Drafts the next best action — you approve
- LLedgerLive
Assembles bookings, gated by compliance
- CoConnectSoon
Keeps channel partners in sync
- PPulseSoon
Reads demand and prices to win
- CnConciergeSoon
Guides the buyer after handover
You set the ceiling. Agents earn their way up.
Start in observe mode. Let agents earn autonomy. Money and compliance are capped at L2 — always.
- L0 to L4 dial per agent, per action — set once, override any time
- Dry-run mode previews every action before it executes
- Kill-switch pauses all agent outbound instantly — one tap
Closer drafts the reply and waits for your approval. Money & compliance actions can't exceed L2.
- Scout would auto-ack new leadL3High
Inbound from Priya Sharma re: 3BHK Whitefield — acknowledgement ready to send
- Scout would qualify via chatL2 draftMedium
Budget ₹1.2 Cr · timeline Q3 · 2 dependents — qualification chat drafted
- Closer would draft follow-upL2 draftLow
Personalised follow-up with Prestige Lake Ridge brochure — awaiting your approval
Unit B-1203 was just held by Priya M. (CP) while you were booking. Optimistic lock triggered.
One inventory truth. Zero double-bookings.
Server-authoritative, optimistic-lock holds ensure every agent — and every CP — sees the same real-time unit status. A hold conflict resolves in milliseconds, not phone calls.
- Optimistic locking: two CPs can't book the same unit simultaneously
- Hold timers with automatic expiry — no stale reservations
- Floor-by-floor grid synced live across every device and channel
- Full audit trail: who held, who booked, in what order
Compliance is a feature, not a disclaimer.
Every booking Ledger assembles is RERA-checked before it saves. Carpet-area disclosure, token cap, 70% routing to the RERA-designated account, GST line item — all enforced at the data layer, not the legal review layer.
If a field fails the check, the booking is blocked — not flagged, not warned. Agents cannot override compliance gates. Ever.
Real estate is local. So is PropArch.
WhatsApp-native conversations, regional-language fluency, Pune micro-market intelligence, and a CP app that works when the signal doesn't.
WhatsApp-first
Leads qualify over WhatsApp. Buyers get updates on WhatsApp. CPs confirm holds on WhatsApp. No app install required.
English · हिंदी · मराठी
Scout and Closer respond fluently in the language the lead uses. No template switching, no manual translation.
Pune-first, India-wide
Built for Pune micro-markets — Hinjewadi, Wakad, Kharadi. Expanding to Mumbai, Bengaluru, and Hyderabad in 2026.
Offline-tolerant CP app
Channel partners on site visits lose signal. The CP app queues holds and syncs the moment connectivity returns — no lost bookings.
One platform, two journeys
Whether you build on PropArch or sell with it, every feature is designed so the humans stay in control.
Build on the PropArch platform
REST and webhook APIs, an agent SDK, and sandbox credentials. Ship a lead-qualification flow in an afternoon.
Explore the developer platform →Close more with you in command
Real-time inventory, AI-drafted follow-ups, and offline-tolerant holds — all gated by the guardrails your developer sets.
See the CP experience →Ready when you are
See your fleet
in action
Walk through a live qualification, a CP hold, and a compliance-gated booking — all in under 20 minutes.
Book a demo